28 November 2023 – 30 years after laying the foundation stone, Mast-Jägermeister SE is expanding its site in Kamenz/Saxony with a new barrel storage area. The family-owned company has anchored sustainability firmly in its strategy: the new building will be CO2-neutral and have capacity for up to 225 oak barrels. The company is investing a sum in the low tens of millions of euros in this project.

The planning phase for the new building project began in 2022 with an architectural competition. The winner and therefore responsible for the architecture and planning of the new barrel warehouse is Code Unique from Dresden. The project is being realised primarily with local companies.

“At this stage, we are building the most sustainable barrel storage area in Germany with a positive eco-balance and therefore in line with our corporate strategy. Sustainability is not an option for us, but the new normal. At the same time, the investment is a further commitment to our location in Kamenz,” explains Christopher Ratsch, member of the Executive Board of Mast-Jägermeister SE.

Jägermeister has been awarded DGNB Gold certification for the concept. The DGNB certification system is established internationally and is recognised as the benchmark for sustainable construction.

The ground-breaking ceremony marks the official start of the construction project, which is due to be completed by the first half of 2025.

The legendary Jägermeister will continue to be produced in Wolfenbüttel, Lower Saxony, using the unchanged recipe and manufacturing process. In addition, the Wolfenbüttel site has been undergoing expansion since October 2023 and will be completed by 2025 so that the Jägermeister base can continue to be produced exclusively on site using the traditional maceration process. Jägermeister is now available in 153 markets.

Jägermeister Spatenstich in Kamenz

From left to right: Christopher Ratsch, CEO of Mast-Jägermeister SE, Florian Rehm, Entrepreneur and Majority Shareholder, Roland Dantz, Mayor of the City of Kamenz

More than 60 employees work at the Jägermeister plant in Kamenz