Brand & Markets
The best nights of your life” Jägermeister publishes first official brand book
For over 80 years, Jägermeister has been delighting fans around the world. The mission of the global lifestyle brand: “We give you the best nights of your life”. Yet this promise means something different to everyone. Now, for the first time, an exclusive and elaborately designed book celebrates the full diversity of the Jägermeister brand and product.
Jägermeister launches limited edition bottle to #SAVETHENIGHT
Wolfenbüttel, Germany (12th of October 2021) – Closed venues, dark stages, and empty bars: Those who make nightlife possible suffered a lot during this life-threatening pandemic – venues were closed and people could not work.
Making nightlife better for everyone
Wolfenbüttel, May 2021: The night is about more than parties. Especially now, with nightlife on hold, we know it and feel it even more: the night gives us space for personal connection, whether it’s loud and vibrant or cosy and chill.