Dougal McGeorge is the new Senior Vice President Global Marketing at Mast-Jägermeister SE
Dougal McGeorge will start as the new Senior Vice President Global Brand Marketing at Mast-Jägermeister SE on 1 March 2025.
Meister Hunter Competition 2024
With the Meister Hunter Competition, Jägermeister has organised a mixing competition to showcase the premium liqueur Jägermeister Manifest in a new light. The final was held at Stereo Covent Garden.
Jägermeister Scholarship 2024 becomes more global
The international Jägermeister Scholarship is now running for the [...]
Jägermeister relaunches global brand websites
Jägermeister is relaunching its global brand website www.jagermeister.com, with a new technology and visual look. The project was developed with the global tech lead agency DEPT®.
Jägermeister defines new brand colours with Pantone®
Limited design packs in “Herbal Green” and “Culture Orange”
Red Dot Design Award 2024 for Jägermeister’s ultra-premium edition “9556 Nights of Exploration”
The product design of the ultra-premium herbal liqueur “Jägermeister 9556 Nights of Exploration” has been awarded the highest distinction “Best of the Best” in the category “Product Design” by the jury of the Red Dot Award.
Jägermeister x Santa Cruz: A Skateboard enthusiast’s collaboration
US skateboarding legend Jeff Kendall presents a retro skateboard and limited-edition T-shirts
Wolfgang König elected to the supervisory board of Mast-Jägermeister SE
Wolfgang König (51) was elected to the supervisory board of the global spirits company at the annual general meeting of Mast-Jägermeister SE on 26 April 2024.
Mast-Jägermeister SE continues growth track
In the past fiscal year, Mast-Jägermeister SE increased its sales by 8.1 percent to a total of EUR 961.7 million (excluding spirits tax) for 2023.
Hubertus Circle: Jägermeister Scholarship 2024
Young bartenders can now apply for the mentoring programme
For more engagement with gen z: Jägermeister partners with glow
Jägermeister, the worldwide leading premium herbal liqueur, is partnering with GLOW, a New York-based creative agency.
Another multimillion investment: Jägermeister inaugurates new bottling line
Mast-Jägermeister SE is investing 6.3 million euros in the bottling line 4, a bottling line for miniature bottles, at its bottling plant in Wolfenbüttel-Linden.