NFT collaboration: Jägermeister drops own Genesis HAPE

Together with the Web3 NFT community HAPE, Jägermeister is giving the NFT community a new true original: the world- famous herbal liqueur is premiering its first Genesis HAPE, styled with signature brand details and a new feature.

22. Jun 2022|

The best nights of your life” Jägermeister publishes first official brand book

For over 80 years, Jägermeister has been delighting fans around the world. The mission of the global lifestyle brand: “We give you the best nights of your life”. Yet this promise means something different to everyone. Now, for the first time, an exclusive and elaborately designed book celebrates the full diversity of the Jägermeister brand and product.

19. Nov 2021|

Making nightlife better for everyone

Wolfenbüttel, May 2021: The night is about more than parties. Especially now, with nightlife on hold, we know it and feel it even more: the night gives us space for personal connection, whether it’s loud and vibrant or cosy and chill.

03. Jun 2021|

Ode to nightlife: Jägermeister continues #SAVETHENIGHT

Wolfenbüttel, 16th of March 2021 – Freedom, creativity, and human connection: Nightlife means being a part of something bigger. With the film “Ode to Nightlife” Jägermeister reminds audiences why the night is worth saving. The spot is a post-modern slideshow. With a reel of iconic nightlife pictures from different decades, the brand broadcasts not only a nightlife manifesto but a rallying cry to save the night.

16. Mar 2021|

Jägermeister starts global initiative #SAVETHENIGHT to support nightlife community

With the global COVID-19 lockdown impacting the livelihood of millions employed and passionately doing their jobs in clubs, bars and nightlife-related creative industries, family-owned Mast-Jägermeister SE starts a diverse global initiative. The goal of #SAVETHENIGHT is to support both sides of the global nightlife community: those who need direct help for their living and those who need to stay home instead flocking to clubs and bars to hang out with their friends, having a good time.

15. Apr 2020|

Press contact

Michael Eichel
Director Corporate Communications
Phone: +49 (0) 5331 81-0

E-Mail: press@jaegermeister.de

 

Nikola Finke
Brand, Product & Responsibility
Telefon: +49 (0) 5331 81-0

E-Mail: presse@jaegermeister.de

 

Andrea Ostheer
Corporate
Telefon: +49 (0) 5331 81-0

E-Mail: presse@jaegermeister.de

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